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Subaru sales are UP.
Much to my surprise, Subaru sales so far this year are ahead of last year. Even the criticized Impreza is doing fairly well considering the economy. It's still not their best year ever and numbers are pretty small compared to other Asian manufacturers (though they're still only 4th smallest) but any growth in this economy is pretty good news. The only other manufacturer that grew was Daimler (Mercedes, Maybach, Smart).

US November YTD sales for comparison:
  • Isuzu: 4,570 (-30.8%)
  • Suzuki: 81,215 (-14.1%)
  • Mitsubishi: 92,687 (-24.7%)
  • Subaru: 170,412 (1.2%)
  • Daimler: 228,893 (1.2%)
  • Mazda: 245,984 (-9.3%)
  • BMW: 281,956 (-6.8%)
  • VAG: 288,139 (-3.5%)
  • Hyundai/Kia: 636,458 (-9.3%)
  • Nissan: 889,249 (-9.1%)
  • Honda: 1,342,680 (-5.4%)
  • Chrysler: 1,363,309 (-27.7%)
  • Ford: 1,863,954 (-20.6%)
  • GM: 2,734,789 (-21.9%)
  • Toyota: 2,075,709 (-13.4%)
As proof of how small Subaru is, some model sales in comparison:
  • Toyota sold more Corollas (342,808) and more Camrys (411,342) than Subaru sold all models.
  • Honda sold more Accords (350,441), Civics (321,987) and CR-V's (183,346) than Subaru sold all models.
  • Nissan sold more Altimas (252,357) than Subaru sold all models.
A complete and detailed list is available from Automotive News (scroll down to U.S. Monthly Sales)
Posted 12/03/2008 09:12 PM in Cars, News | Total Comments: (2)
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Interesting to see where Hyundai stands in all this...
Submitted by Dan on 12/04/2008 02:34 AM



I looked up more complete stats... if you include Kia, Hyundai sales are twice as big. I thought Kia was a lot smaller than Hyundai but apparently not.
Submitted by filbert on 12/05/2008 10:54 PM



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